do crafts backs ActSmart
Posted on 10 Jan 2008
do crafts - the leading supplier of products in the creative materials industry - has announced it is to sponsor the launch of the ActSmart Arts & Crafts channel in 2008.
As part of the sponsorship arrangement do crafts will subsidise up to 50% of the cost of an annual ActSmart subscription, for craft retailers participating in its 2008 "do crafts Creativity Store Programme".
This is a fantastic opportunity for hundreds of craft retailers to join the ActSmart network and gain access to a wealth of benefits and services, which can benefit many areas of their business.
"do crafts has for a long time championed the cause of the craft retailer with innovative products and marketing support activities that truly add value" says Terry Bowles, do's Chairman.
"As someone connected with the bicycle industry, I have watched and admired ActSmart and the job it has done to help many hundreds of bicycle retailers generate more profit and more efficiency in their business. At do crafts we want to see our customers grow and flourish, we want a sustainable healthy industry and have therefore taken a decision to sponsor ActSmart Arts & Crafts to make it easy for our customers to sign up to what we think is a fantastic retail support programme. We know our retail partners will see the benefit!"
Mark Brown, Director at ActSmart added: "The launch of the Arts & Crafts channel is an important step for ActSmart and the craft industry. We passionately believe more independent retailers can and should benefit from working together, in order to improve their own bottom line and generate a business community with a voice to be heard. The fact that a leading supplier shares this belief and is prepared to put its money where it matters in order to support its retailers is very significant."
FIND OUT MORE
- Details of the do crafts subsidy offer
- Learn more about the ActSmart Arts & Crafts Channel
- Subscription Benefits Summary
- Subscribe / Register
